Visit the official Campaign landing page, opt in, complete phone verification, and answer all four questions before 11 May 2026, 23:59 SGT. Phone verification is mandatory for all participants, regardless of whether you are a new or existing user.

You qualify for the prize pool only if you meet all four criteria below.

If you get Q3 or Q4 wrong, or your Q2 guess is outside the accepted range, you will be disqualified regardless of how close your Q1 guess is.

A New User is anyone who registers a HeyMax account on or after 27 April 2026, 00:00 SGT (the campaign start date). All participants — both New and Existing Users — must complete phone verification before submitting their guesses.

Miles required are estimates based on redemption data from 10 April 2026 for departures from Singapore and are subject to change. Redemption includes low-cost and full-service carriers. Actual miles required may vary depending on the airline, seasonality, and real-time availability. Awarded miles cover base fare only; taxes, fuel surcharges, and booking fees are not included and remain the responsibility of the winner. Awarded miles do not guarantee a successful flight redemption and are subject to the airline's availability at the time of booking.

We use a "Fastest Finger First" rule: if there is a tie for the closest Q1 answer, the participant with the earlier HeyMax system timestamp on their submission wins.

1.1 Organizer: The "What's In The Suitcase?" campaign (the "Campaign") is organized and sponsored by HeyMax.

1.2 Campaign Period: The Campaign runs from 27 April 2026, 00:00 SGT to 11 May 2026, 23:59 SGT.

1.3 Binding Agreement: By participating, users agree to be bound by these Terms and Conditions and any subsequent amendments made by the Organizer.

2.1 General Requirements: Participants must be registered HeyMax users with a valid, active account.

2.2 Geographic Limitation: The Campaign is applicable only to users residing in Singapore.

2.3 New User Definition: A "New User" is an individual who registers a HeyMax account on or after 27 April 2026, 00:00 SGT. Any account created before this date is considered an "Existing User".

2.4 Phone Verification: All Participants — both New Users and Existing Users — must complete phone number verification in the HeyMax app before submitting their guesses. Entries from any Participant without a verified phone number will be void. For New Users, phone verification is additionally required to become eligible for any Consolation Prize.

2.5 HeyMax Employee Exclusion: Employees, directors, officers, contractors, and their immediate family members (spouses, parents, siblings, children) of HeyMax, its parent companies, subsidiaries, and associated advertising agencies are not eligible to participate in the Campaign. Any entries submitted by ineligible persons will be void and any prize won will be forfeited.

2.6 Method of Participation: Participation is via opt-in through the official Campaign landing page. All Participants must have a verified phone number on file before submitting their guesses. New Users must additionally complete sign-up, phone verification, and submission within the HeyMax mobile app.

2.7 Entry Deadline: All submissions and registration requirements must be completed within the Campaign Period defined in clause 1.2.

3.1 Qualification: Participants must complete all four (4) mandatory questions to enter the prize pool.

3.2 The Questions:

3.3 Winning Criteria: To be eligible for any prize, the Participant's submission must satisfy all of the following:

3.4 Tie-Breaking Rule: If two or more Participants submit the same closest Q1 answer while meeting all other criteria, the Participant with the earliest HeyMax system timestamp on their submission will be declared the winner.

3.5 Eligibility by Tier:

4.1 Prize Tiers:

4.2 Mile Value Disclaimer: Miles required are estimates based on redemption data from 10 April 2026 for departures from Singapore and are subject to change. Awarded miles cover base fare only; taxes, fuel surcharges, and booking fees remain the responsibility of the winner. Awarded miles do not guarantee successful redemption and are subject to airline availability at the time of booking.

4.3 Winner Announcement: Winners will be announced on 18 May 2026 via HeyMax's official social media channels and the email address associated with the winning account.

4.4 Payout & Fulfilment: Miles will be credited to verified HeyMax accounts within 14 business days of the announcement.

4.5 Non-Transferability: Miles are non-transferable, non-refundable, and cannot be exchanged for cash or other credit.

5.1 Single Account Policy: Each Participant is permitted only one (1) entry. Participation via multiple accounts, aliases, or automated bots results in disqualification.

5.2 Fraudulent Activity: HeyMax reserves the right to disqualify any individual found tampering with the entry process, engaging in "syndicate" behaviour (coordinating guesses to cover a mathematical range), or using temporary or disposable email services.

5.3 New User Verification: To qualify for Consolation Prizes, New User accounts must pass phone verification and standard account verification. HeyMax reserves the right to withhold prizes if an account is flagged for high-risk activity.

5.4 Right to Audit: HeyMax reserves the right to request proof of identity and residency. Failure to provide such proof within 7 days of the request results in forfeiture of the prize.

6.1 Modification: HeyMax reserves the right to cancel, suspend, or modify the Campaign if fraud, technical failures, or any other factor beyond its control impairs the integrity of the Campaign.

6.2 Data Privacy: By participating, users consent to the collection and use of their personal data by HeyMax for administration, winner notification, and marketing, in accordance with the HeyMax Privacy Policy.

6.3 Final Decision: All decisions by HeyMax regarding winners and the interpretation of these Terms and Conditions are final and binding.

Last Updated: 24 April 2026. Effective Date: 27 April 2026.